How we help grow and automate your business
Online Marketing Strategy
Before beginning any online marketing campaigns, it’s best to know what you’re trying to accomplish, and have a crystal-clear plan for how you’re going to meet your objectives. Most engagements begin with a strategy discussion, in which we review your situation and devise a fully cohesive, integrated and automated lead and sales generation system.
“In 90 days, we doubled lead flow, with 60% lower spend on Google AdWords. Marketing Results offers a very professional service, clear goals and milestones set and delivered.”
Drive More Traffic
Once we understand your objectives and your online marketing funnel is in place, the next step is to drive a higher volume of targeted traffic. Traffic generation starts with Pay Per Click advertising (Google AdWords) and organic Search Engine Optimisation (SEO). Supporting traffic generation methods include social media, Facebook advertising, mobile marketing, offline media and affiliate marketing.
“ Marketing Results possesses specialised knowledge of a variety of traffic generation methods. They have been instrumental in profitably expanding our ad spend, while removing waste wherever possible.”
Capture More Leads
Once you have a steady flow of website traffic, we deploy the best lead capture methods for converting those visitors into prospects. This includes creating offers and web forms that motivate visitors to give you their contact information in exchange for valuable information from you. Your lead capture system ensures your sales funnel is continually topped up with fresh prospects.
“We’ve built a million dollar business that is delivering over 80% profit. Over half our business comes via online channels. None of this would have happened without the advice and support of Marketing Results.”
Effective lead nurturing is the secret to generating highly qualified sales leads who are ready, willing and able to do business with you. Lead nurturing strategies start with email autoresponder campaigns. More advanced nurturing tools include audio and video content, print direct mail and direct response webinars.
“In the internet marketing space, you usually only find people selling courses. But I wanted year-round service, and I needed someone to actually do the work instead of just teaching me what to do.”
Convert More Sales
Website traffic is useless to you if it doesn’t convert into high-quality leads and ideal customers and clients. Conversion Rate Optimisation (CRO) is the art and science of boosting the percentage of your website visitors who subscribe, enquire or buy. We use both qualitative research methods and scientific split testing to drive more conversions, without increasing your traffic costs.
“I’m getting more leads, better quality leads but importantly a far more effective sales funnel that converts clients, even when I’m having a bad day! I call it my conversion machine.“
Test, Track and Tweak
Testing and tracking is rated as the number one “secret weapon” by many of the world’s top marketers. Yet this is also the step most people leave out. We use advanced analytics to track how visitors are interacting with your website. This tells you what’s working and what isn’t, allowing you to rapidly improve. Without access to this information, you’re flying blind.
“We achieved 45% revenue growth in 3 months, without taxing our in-house resources. And 80% of that gain was achieved through conversion rate optimisation.”
Start with a FREE Online Marketing Strategy Session
Do you need to drive more traffic at lower cost, generate more qualified leads, and get more ideal clients from the web? Then contact us to request a FREE, no-obligation Online Marketing Strategy Session with Marketing Results founder, Will Swayne. As a result of this session, you’ll come away with specific recommendations for solving your most pressing online marketing challenges and adding money to your bank account.