About Marketing Results
Marketing Results was founded in 2003 by Will Swayne, and has since grown into a digital agency with specialist expertise in lead generation for marketers of mortgage broking, financial services, and property services.
Most digital marketing agencies are generalists, who will market anything from aardvarks to zebras. We only work with growth-oriented financial services and property investment firms who want to maximise client value by generating more leads, closing more sales and delivering more efficiently.
Our claim to fame is that we have published more documented, financial success stories of our clients’ results than any other digital marketing agency in Australia.
Although we specialise in the Australian market, the only continent from which we haven’t had clients is Antarctica… and we’re working on that one!
Will got his start in marketing when he landed a job with fast-growing Japanese firm JIMOS Corporation, as they went from $0 to $100 million in revenue in 5 years. After working in the digital space for 15 years, Will has directly consulted to hundreds of companies in dozens of industries and loves the challenge of growing bottom-line results for clients. For the past several years his focus has been on the lending, property and financial services sectors.
Ben leads the Marketing Results team of account managers, marketing specialists and technical experts with the ultimate goal of consistently delivering premium, powerful and profitable client results. He has deep experience designing, deploying and optimising complex online marketing strategies for clients ranging from boutique players to national brands.
These are the core values of Marketing Results and what they mean to us:
- Results – We’re all about results.
We take pride in performing at our best and delivering outstanding results for clients. We believe results speak much louder than words.
- Trusted Advisory – We work and act in our clients’ best interests.
We are privileged to act as “trusted advisor” to our clients, who rely on us to help them thrive in the digital marketing landscape. We always seek to act in our clients’ best long-term interests and will happily forego short-term benefit to us in order to do so. We confidently recommend strategies that have the potential to benefit our clients.
- Optimisation – We love making things better.
We always seek to beat our best. We hold an optimistic outlook that believes things can always get better. We aim to improve our clients’ results each and every month we work together. We recognise our individual and collective strengths and look to develop them to “world class” standards.
- 80/20 – We achieve more with less.
We understand the world is not symmetrical, and that outsized results are driven by the vital few, as opposed to the trivial many. We multiply results by focusing on the big levers that influence outcomes the most and don’t get caught up in minor matters.
- Personal Responsibility – We willingly take responsibility for our decisions and actions.
We believe the way we see and experience the world is absolutely within our own control. Things don’t happen to us; we make things happen. We are part of the solution, not part of the problem.
- Lifelong Learning – We’re passionate lifelong learners.
The online marketing industry is ever-changing. We enthusiastically embrace new knowledge and the opportunity to learn, unlearn and relearn in order to be more effective.
- Good Vibes – We keep the atmosphere light and positive.
We enjoy our work and working with each other. We respect each other’s differences and get along with people from all walks of life.